How we work

Talk → Plan → Build → Launch

Customers usually want two things from a process page: predictability and confidence. This is the exact cadence we run for both lanes—Fractional CTO / Technical Partner and Local Web Presence.

Founder-friendly communication

Direct language, practical tradeoffs, and clear next steps.

Practical security

Sane defaults, least-privilege access, and clean credential handoff.

Predictable delivery

Milestones, acceptance criteria, and a launch checklist so nothing drifts.

Talk

Typical duration

30 minutes

We do a focused fit check. You’ll get direct questions, clear tradeoffs, and a recommendation for the simplest path that actually ships. If it’s not a fit, we’ll tell you quickly.

You get

  • Lane selection (A: Technical Partner / B: Local Web Presence)
  • Scope outline + success criteria
  • Timeline + pricing range (or fixed quote path)
  • Access + dependencies checklist
Plan

Typical duration

24–72 hours

We convert the conversation into a crisp plan. Customers mostly want certainty here: what you’re getting, when you’re getting it, and what you need to provide so nothing stalls.

You get

  • One-page brief (deliverables, guardrails, and acceptance criteria)
  • Milestones + launch checklist
  • Content/inventory list (what we need from you)
  • Workspace setup (repo, board, comms)
Build

Typical duration

1–3 weeks (typical)

This is execution. You’ll see progress in real artifacts (site pages, components, integrations) rather than vague updates. We keep momentum high and scope clean.

You get

  • Working increments in staging you can review
  • Progress + decisions tracked in a shared board
  • Performance + reliability basics handled as we go
  • Mid-build checkpoint to confirm scope and direction
Launch + Support

Typical duration

1–5 days

We ship, verify, and hand over clean ownership. If you want ongoing coverage, we set up a simple monthly plan so your site or product stays stable after launch.

You get

  • Production launch (or handoff if you deploy internally)
  • Documentation + credentials handoff
  • Post-launch fixes window + monitoring setup
  • Optional ongoing care/retainer plan

Rituals that keep projects on track

Transparent scope

Every engagement gets a one-page brief: deliverables, acceptance criteria, and guardrails. No vague “support.”

Async first

Shared board + short updates keep you informed without meeting overload. Calls are for decisions, not status theater.

Artifact-driven progress

We measure progress by what you can click, test, or review—not by slide decks or promises.

Ready to run the playbook?

Book the Talk and we’ll sort lane fit, scope, and a realistic timeline. You’ll leave with a plan you can execute—without guesswork.